Carolyn Herbert: Founder of Herbert’s Wine Jelly

Inspired by her 92-year-old mother’s love for wine, Carolyn Herbert created a wine jelly for her to snack on at every meal. Ms. Herbert decided to pursue her interests further, tweaking the recipes with a chef until she found the perfect mixture. She started selling her wine jellies at craft fairs, with the proceeds supporting a family member who was struggling with mental health issues.

Ms. Herbert hires individuals who might otherwise have a hard time finding employment, such as formerly incarcerated people or people who struggle with mental health issues. She mentors and motivates these employees by placing them in positions of trust, emphasizing a team-based work environment.

For five years, Herbert’s Wine Jelly has made gourmet food products, with the profits directly helping those in need. This includes Beyond the Fence, a platform for artists who were formerly incarcerated to showcase their products for sale. Ms. Herbert takes nothing from the company, as 100% of the wine jelly profits goes to the employees. This especially benefits employees who were or are incarcerated, giving them the funds necessary to buy essential items like toothbrushes, clothes, or shoes.

Herbert’s Wine Jelly has been recognized for excellence by VA Finest®, Who’s Who Lifetime Tier, P.O.W.E.R. Lifetime Recognition, Lifetime Magazine, and radio podcasts.

The line of products can be purchased at specialty food stores nationwide, at selected Virginia vineyards and grocery stores, at the Library of Congress museum store in Washington DC, and on her website at www.herbertswinejelly.com.